CULTD introduces Mindshare - a protocol-wide system that measures how much verified attention each project captures across X, and how much you personally contribute to it.

This feature runs independent of any GrindFi campaign, and rewards grinders for shaping narratives across the entire ecosystem — not just for promoting one project at a time.

Mindshare is how CULTD turns organic presence, influence, and narrative control into measurable capital.

CULTD’s Mindshare feature unlocks a new dimension of the attention economy. Until now, grinders earned only inside campaigns. Mindshare changes the game:

Now you earn for shaping the entire crypto conversation — across all projects, chains, and ecosystems — every single day.

Mindshare is the protocol-wide attention layer. It tracks where attention flows, who creates it, and how influence compounds across Web3.

This is not just another leaderboard — it’s your permanent reputation in the Attention Layer. Mindshare is how CULTD evolves from campaign scoring → into a full-spectrum social graph of verified influence.

What Is Mindshare?

Mindshare is the % of total verified attention (engagement, reach, unique authors) that a project receives across X over rolling time windows (1d/7d/30d/4m/1y/all-time).

Think of it as:

“Which project is dominating the conversation — and who is driving that dominance?”

Mindshare tracks:

Attention signals from grinders Attention signals from yappers (non-registered CT participants) Mentions of any tracked project — not only CULTD clients Weighted engagement (likes, RTs, comments) Normalized reach based on views Unique authors (the size of the attention footprint) Rolling windows (how attention evolves day by day)

Mindshare transforms raw X chaos into structured, verified attention data.

It is the industry-standard scoreboard for narrative dominance, powered by CULTD.

What Does Mindshare Mean for Grinders?

Mindshare adds a new way to earn and build influence in the CULTD ecosystem:

✔ Earn Mindshare Points (MSP) daily

Mindshare unlocks an entirely new game for you — one that rewards influence whether you’re grinding for a campaign or simply being active on Crypto Twitter.

✔ Build a cross-project reputation

Mindshare shows how much of the entire Web3 conversation you move, not just within a single campaign. If you post about any tracked project (DeFi, RWA, GameFi, L1s, AI, infra, etc), you earn a share of the daily MSP pool based on your verified attention contribution.

Your attention now has global value, not just campaign value.

✔ Unlock future $CULTD conversion

MSP will be convertible to $CULTD through attention sinks, boosts, and seasonal reward pools.

✔ Increase your Grinder Score

Mindshare feeds into GQS and future Influence Score upgrades.

High Mindshare → more trust → more weight → higher influence → higher rewards.

It creates a feedback loop where the more you shape narratives, the more valuable your voice becomes.

✔ Become visible to founders & ecosystems

Projects will see which grinders consistently move attention across categories (DeFi, RWA, gaming, infra). Founders browse Mindshare dashboards to see:

“Who is giving us real attention?” “Who are the emerging grinders in our category?” “Who is consistently punching above their weight?”

Mindshare is your passive portfolio of influence.

Mindshare rewards presence, consistency, and narrative power across all of Crypto Twitter.

✔ You can win even on quiet days

Even if there is no active GrindFi campaign that fits your niche, Mindshare still rewards you for:

• posting quality takes,
• covering rising narratives,
• commenting on breaking news,
• being an early voice on new projects.

Your organic CT behavior now generates capital.

Does Mindshare Replace GrindFi?

No — Mindshare enhances GrindFi. They are two separate engines that work together.

GrindFi = depth

Rewards you for supporting a specific project with high-quality, high-relevance content.

Mindshare = breadth

Rewards you for shaping the entire crypto narrative across many projects. You can think of it like this:

• GrindFi = local influence
• Mindshare = global influence
• Both combined = maximum rewards, maximum reputation

A grinder with strong Mindshare + strong GrindFi is unstoppable:

• They dominate campaigns
• They dominate CT trends
• They dominate the global leaderboard
• They rise in visibility across the whole ecosystem

Mindshare doesn’t replace campaigns — it makes your attention profile bigger, richer, and more monetizable.

How Will Mindshare Be Used in the Future?

Mindshare will power upcoming CULTD features:

🔮 1. $CULTD Conversion Pools

Mindshare Points (MSP) → will convert into $CULTD at seasonal intervals. Your influence becomes on-chain capital.

The more attention you create, the more $CULTD you can unlock.

🔮 2. Reputation & Access

Your Mindshare footprint will grant:

• early campaign slots
• whitelists
• governance access
• beta testing invitations
• private alpha channels

Your attention will open doors.

🔮 3. AI Scoring Edge and Sector-based identity

High Mindshare grinders will receive:

• boosted scoring
• higher influence multipliers
• priority for authenticity & relevance scaling
• special access to top-tier campaigns

Mindshare becomes a performance enhancer.

🔮 4. On-Chain Adoption Correlation (v2)

Mindshare + TVL + wallet activity = next-generation attention analytics.

Mindshare will merge with:

• wallet activity
• chain usage
• governance participation
• staking & liquidity activity

Influence will no longer be just words — it will be verified on-chain action.

🔮 5. Ecosystem Leaderboards

Mindshare will eventually classify grinders by narrative strength:

• DeFi specialists
• Gaming specialists
• AI specialists
• RWA specialists
• Chain ecosystem specialists
• Memecoin trendsetters

This becomes your public CT reputation card. Mindshare becomes your cross-project identity in the Attention Layer.

🔮 6. Founder dashboards

Projects will use Mindshare to discover:

• rising KOLs
• grinders with natural alignment
• ecosystem-native voices
• cross-project power users

Mindshare becomes the scouting tool for Web3.

Why Does This Matter to You as a Grinder?

Because Mindshare gives you something no other platform in crypto does:

A way to earn, grow, and build a lasting reputation even when you’re not grinding for a specific project.

Here’s why it matters:

⚡ Elevates your influence beyond campaigns

You can earn, rank, and grow even when no GrindFi is active. Your opinions, insights, memes, predictions, and threads generate MSP. Your everyday CT presence becomes monetizable attention.

⚡ Rewards you for being early on new narratives

If you cover a rising project before others, your share skyrockets.

⚡ Builds a permanent attention reputation

Your Mindshare impact is visible across all time windows — from 1 day to all-time.

⚡ Positions you as a leader inside the ecosystem

Founders, VCs, and projects will use Mindshare to spot emerging talent.

Mindshare turns your natural CT behavior into measurable, lasting capital.

⚡ You can dominate niches

If you consistently tweet about L2s, RWA, GameFi, or DeFi yield, you can become a top Mindshare contributor for that entire vertical. Founders notice this. Investors notice this. Other grinders notice this. Mindshare gives you a spotlight no algorithm ever gave you.

⚡ You gain leverage

With Mindshare, you can say:

• “I shape narratives.”
• “I influence attention flows.”
• “I contributed X% to this project’s mindshare last month.”

This becomes a real asset:

• for partnerships
• for advisory invitations
• for KOL negotiations
• for getting paid as a creator
• for future token allocations

Your attention graph = your leverage.

⚔️ TL;DR – How to Win Mindshare

Mindshare is a long game with daily rewards. Here's how to dominate it:

1. Post with insight, not noise Narrative, analysis, explanation, context → always outperform hype.

2. Cover rising projects early Being early on a trend gives you giant Mindshare share before the crowd arrives.

3. Diversify your content Mindshare rewards people who participate across multiple verticals and ecosystems.

4. Maintain your Grinder Quality Score (GQS) GQS ≥ 60 gives you automatic boosts in MSP.

5. Maintain your Streak Streak ≥ 30 gives a +10% Mindshare bonus.

6. Use visuals, threads, and data Original content multiplies your Mindshare impact.

7. Don’t spam — optimize timing Posting during attention waves boosts your normalized score.

8. Think like a narrative leader, not a farmer Mindshare rewards influence, not volume.

9. Build your presence daily Even one strong post per day keeps your Mindshare footprint growing.

10. Play the compounding game Mindshare today → higher influence tomorrow → bigger rewards the next season.

This Is How Narratives Are Built.

Web3 doesn’t run on tech alone. It runs on people who shape conversations, move sentiment, and fuel momentum. SMH shines a spotlight on those people.

This is how narratives form. This is how influence compounds. This is how you win in Web3.