FAQ

📖 Frequently Asked Questions (FAQ)

1. General Questions

Q: What exactly is CULTD? CULTD is an attribution and verification layer. We provide the technology that connects your creative reach to the actual value you bring to a brand. Think of us as the "Data Referee" that ensures you are credited for every high-quality liquidity or user you refer.

Q: Is CULTD a Talent Agency or CRM? No. We do not manage your contracts or find you deals. We are the Infrastructure. Brands use CULTD to track and settle performance fees accurately using our on-chain and off-chain data engines.

Q: Do I need to install an SDK to use CULTD? No. You simply use your unique CULTD URL. Our engine handles the complex attribution logic (probabilistic and deterministic matching) in the background.

2. Attribution & Quality

Q: Why is my "Quality Score" important? Your Quality Score is a reflection of the retention and value of the users you bring. High-quality traffic (users who stay and engage) leads to higher performance tiers. Brands prefer creators with high scores because it proves their influence is authentic.

Q: How does CULTD track users who download an app later? We use Deferred Deep-Linking. If a user clicks your link, goes to the App Store, and installs the app, CULTD "remembers" the initial handshake. When they open the app for the first time, our engine attributes that install to you.

Q: What happens if a user uninstalls the app or withdraws liquidity immediately? This is tracked as "Low Retention." While the initial install might be logged, your Quality Score and subsequent performance fees will reflect that the user did not meet the brand’s "Sticky" criteria.

3. Payouts & Settlement

Q: When can I withdraw my performance fees? Fees move from "Pending" to "Claimable" once they pass the 48-hour settlement floor and the milestone audit cycle (based on campaign's policy). You can then trigger a distribution directly to your professional wallet via the dApp.

Q: Which currencies are supported for settlement? Most campaigns settle in USDC or USDT for stability. Some specific Web3 protocols may offer settlement in their native ecosystem tokens. This is always disclosed in the individual Campaign Terms.

Q: Are there any fees for using the CULTD dApp? CULTD does not charge creators to claim their fees. However, because we operate on-chain for transparency, standard network (gas) fees associated with your chosen blockchain may apply in the future when you trigger a distribution.

4. Safety & Compliance

Q: Why is my reward still "Pending" after 24 hours? All actions are subject to a 48-hour Settlement Floor. This is a security measure to verify the data against "bot-farming" and "flash-loan" attacks, ensuring the brand only pays for legitimate, human-driven growth.

Q: Can I use my CULTD link in paid ads I run myself? Yes, but you must comply with the ad platform’s disclosure rules (e.g., using #ad). CULTD’s engine will still track the attribution, but we recommend checking with the specific Brand’s guidelines regarding "Self-Arbitrage" or brand-keyword bidding.

🛡 Compliance Note for Ad Platforms (Google/LinkedIn)

Disclaimer: CULTD is a B2B measurement software. It is not an investment platform.
Performance-Based: All distributions are "Success Fees" based on verifiable data milestones.
Transparency: Users are encouraged to review the specific "Campaign Terms" of each brand before participating.