What is CULTD?

What is CULTD?

CULTD is the Performance Infrastructure Layer for the next generation of the internet. We bridge the gap between social influence and verifiable financial value.

While traditional platforms track 'vanity metrics' like clicks and likes, CULTD tracks Real Impact. Our infrastructure provides the 'handshake' that bridges the gap between creator advocacy and complex financial actions:

• DeFi: Liquidity / Total Value Locked (TVL).
• Fintech: Assets Under Management (AUM).
• Mobile apps: Recurring app revenue.

Our Mission

To turn creators into stakeholders in the ecosystems they help build.

We believe that if you bring "sticky" value to a project, you should be rewarded for the duration of that value, not just the moment of the click. Our mission is to replace "pay-per-post" with "pay-per-retention."

Our Vision

To become the Universal Attribution Standard for the Global Creator Economy.

We envision a future where every influencer has a "CULTD Quality Score" - a verifiable reputation that proves their ability to drive real, sticky, and sustainable growth. In our vision, the best creators aren't just advertisers; they are the primary liquidity and growth engines for the world’s most important digital products.

The Protocol: How it Works

CULTD operates as a decentralized attribution engine. It works through a three-step verification process:

• The Quality Filter: Our engine doesn't just count an "install" or "deposits." It monitors the Average Daily Balance (ADB), Time-Weighted TVL and Net Retention of the users you bring.
• The Oracle: For Web3 projects, we use random snapshots to verify that the capital you brought is actually staying in the protocol. This prevents "gamers" from diluting your hard-earned rewards.
• The Bridge: For mobile apps, use a "No-SDK" probabilistic or "The SDK" deterministic matching system to track users from your social link into secure environments like the Apple App Store or Google Play Store.

Our Core Belief

Attention isn’t noise - it’s capital. But value should be measured by its depth, not its noise.

Most marketing tools are easily gamed by bots and mercenary capital. CULTD is built on the belief that Integrity is Scalable. By filtering for quality, we ensure that brands can afford to pay creators significantly higher commissions because they are only paying for users who actually generate revenue.